Community Sampling Programs
UK-based beauty brands Rodial and Nip + Fab wanted to introduce their products to the US market with a high-impact, multi-month trial program.
We created a strategic sampling initiative for both brands to put their products front and center among top beauty voices across our community. This partnership delivered organic, influencer posts promoting and featuring the Rodial & Nip + Fab product lines with relatable, engaging content that also was leveraged by the brands in their owned and paid content plans.
- 725 Sampling Experiences
- 772 Influencer Posts
- 8.5MM Earned Media Reach