Agencies create specialist units to help marketers’ solve for AI search gatekeepers
Brands Gain Visibility Into How Large Language Models Perceive Them
TRESemmé’s Paige DeSorbo Collab Gives Unilever’s Influencer-First Strategy a Glossy Start
Marketers cautiously resume TikTok spending after shutdown, while some continue enacting ban measures
Meta’s Community Notes Won’t Apply to Paid Ads. Marketers Still Have Questions.
Gen AI: What Makes Content Creators Embrace It?
