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Who:Alicia Nicholls
What: On Being an Influencer; The Switch from Blog to YouTube; Juggling It All
Where: Postmark Café, Brooklyn
Student + Lifestyle Blogger

We just had our first coffee date with Brooklyn-based Alicia Nicholls of Neon Fox after her blog caught our eye thanks to her amazing style (and truly fabulous hair). The 21-year-old student/blogger/influencer is super savvy, which made for a great conversation over coffee!

Q: How do you feel about the term ‘influencer’? What does it mean to you to be an influencer?
The term influencer is such a strong word today that I feel it gives the influencer a sense of power. Being an influencer, to me, means that I am trustworthy, an inspiration, a leader, and relatable to other people.

Q: What goals have you set for your site/brand this year?
This year I want to make my site to become a destination for people to find inspiration. And I want to create a community where people can connect with me.

Q: You mentioned you were staking a claim in the YouTube space and building the Neon Fox YouTube channel. What’s your strategy to accomplish that goal and what are some challenges you’ve faced?
Yes, I am finally in the YouTube world and I want to use that space to be even more of an inspiration to people like myself. When I first started out I was a little nervous to transition to something so different from my blog but I have received nothing but great support from my readers, friends, and family. I'm excited for fthis new chapter!

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Q: What advice would you give to someone who’d like to make YouTube videos? My advice is to just do it and have fun with it. Making YouTube videos can be a great self-learning experience.

Q: Being in school full time and running a blog sounds like a lot – how do you balance your time and is it possible to do it all? Honestly, for me, there's no real balance in running a blog and going to school. There were some stressful times but I figured that if I just go at my own pace and continue to do what I want I could do anything I put my mind to. So far I've made just about anything I wanted possible.

Q: What drives you to keep blogging and building your brand? In the moments where it all seems like too much, what keeps you going? My passion for creating drives me to keep blogging and building my brand. I never feel overworked when I'm creating content for my blog because creativity is like fuel for me.

Coffee with Collaborators is an interview series featuring the incredibly talented, creative voices in our community. Interested in having coffee? Email us.