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Industry Articles & Insights

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Industry InsightsMay 13, 2024

Creators Weigh In: TikTok's Potential Ban and Its Impact on the Creator Economy

We surveyed over 150 creators about how the TikTok ban could shape their futures in the creator economy.

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Industry InsightsMarch 12, 2023

Trends We're Tracking in 2023

Our team curated the need-to-know creator economy, cultural, and consumer trends that will impact influencer marketing for 2023.

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Industry InsightsJune 14, 2022

Creator Marketing & the Metaverse

37% of influencers are interested in opportunities in the metaverse, and 36% of Gen Z students envisioning interacting with brands there.

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Industry InsightsJanuary 07, 2022

Five trends that will impact influencer marketing in 2022

The trends that will impact influencer marketing in 2022

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Industry InsightsSeptember 13, 2021

The rise of the MET-fluencers

The Met Gala is shifting as rapidly as the economy of the artistic industry that its guests inhabit.

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Industry InsightsSeptember 04, 2021
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Industry InsightsMarch 02, 2021

Clubhouse and Audio-Centered Influencer Marketing

Need-to-know details about the latest content creation platform

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Industry InsightsFebruary 24, 2021

Social Influence in a Changing World: 2020 Takeaways for a New Era

Review our latest research and refresh your 2021 influencer plans.

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Industry InsightsDecember 07, 2020

Influencer contracting in 2020 & the rise of career creators.

We sat down with influencer marketing attorney Amanda Schreyer for her take on influencer contracting today

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Industry InsightsAugust 05, 2020

An Early Look at Instagram's Reels

Reels is the latest addition to Instagram’s set of features and allows users to create short-form videos to live on their platform.

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Industry InsightsJuly 06, 2020

Sponsored Content and the Changing Social Media Landscape

Here’s how creators are feeling about sponsored content and brand collaborations

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Industry InsightsApril 20, 2020
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