Campaign

Rescue Remedy Product Awareness

Background

Life can get stressful, especially during the hectic back-to-school and holiday seasons. Leading up to this peak sales timing, the Rescue Remedy team was looking to generate product awareness, trial and engagement for their line of all-natural, plant-based stress management products.

Overview

We developed a multi-vertical influencer program designed to capture a range of storytelling across the diverse Rescue Remedy product portfolio. We tailored the engagement to deliver both highly-engaging content and assets to support the brand team’s social media and publishing calendar, helping drive impact and greatest efficacy of the program beyond just the influencer posts.

50
Influencers Activated
300
Influencer Posts
54%
Awareness Lift

Victoria Smith
@sfgirlbybay

Content Highlights

Victoria Smith
@sfgirlbybay

Salt & Wind Travel
@saltandwind

Teresa Laura Caruso
@teresalaucar

Jessica Wang
@notjessfashion

K&C
@kaleandcaramel

The House that Lars Built
@houselarsbuilt

If you are looking to for a creative and responsive influencer agency that a) sets attainable, realistic, yet impressive goals, b) does not require daily micromanagement and c) generates results – then look no further than Collectively.”
Kim Knoblauch
Brand Manager

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